The system
Three tiers, one simple rule
Every country belongs to a tier. The tier decides how compliant the flow is — pricing, discounts, timer, upsells and legal text. This page shows which countries sit where, how the tiers differ, and what each flow looks like.
Tier 1
Maximum compliance
Highest-scrutiny markets. Fully transparent flow, no persuasion mechanics.
- Full price — no discounts
- No scratch / wheel, no timer, no upgrade
- Clear legal text over the CTA + consent on payment
- No upsells
Tier 2
Priority markets
Full marketing flow, but with the stronger legal presentation.
- Conditional monetization · scratch · upgrade · timer
- Clear legal text over the CTA
- No consent checkbox
- Upsells with a confirmation screen
Tier 3
Everywhere else
Same marketing flow as Tier 2 — lighter legal presentation.
- Conditional monetization · scratch · upgrade · timer
- Grey legal text under the CTA
- No consent checkbox
- One-click upsells (no confirmation)
Tier comparison
| What the user sees | Tier 1 | Tier 2 | Tier 3 |
| Pricing / monetization | Full price, no discounts | Conditional | Conditional |
| Scratch card / wheel | ✗ None | ✓ Yes | ✓ Yes |
| Upgrade option | ✗ None | ✓ Yes | ✓ Yes |
| Countdown timer | ✗ None | ✓ Yes | ✓ Yes |
| Pricing screen | Pricing burger, clear explanation + Subscribe CTA | Usual pricing burger | Usual pricing burger |
| Legal text | Clear, over the CTA | Clear, over the CTA | Grey, under the CTA |
| Consent checkbox | ✓ On payment screen | ✗ No | ✗ No |
| Upsells | ✗ None | With confirmation | One-click (no confirmation) |
What each flow looks like
Real paywall screens per tier.
Tier 1 Full-price, compliant flow

Screenshot pending
Paywall · no discount, plans + legal over CTA

Screenshot pending
Payment · consent checkbox, no upsell
Tier 2 Marketing flow · legal over CTA · confirmation upsell

Screenshot pending
Paywall · timer, scratch discount, legal over CTA

Screenshot pending
Upgrade · upgrade to 12-week offer

Screenshot pending
Payment · introductory discount applied

Screenshot pending
Upsell · with confirmation screen
Tier 3 Marketing flow · grey legal under CTA · one-click upsell

Screenshot pending
Paywall · secret discount, timer, grey legal under CTA
Which countries are in each tier
Tier 3 markets
…plus every other country worldwide. Europe billed in euro, rest of world in dollars.